Cryptocurrencies as a Payment Method in Various Websites.
Ventures hoping to increase their revenues should consider accepting cryptocurrencies, as this will increase their payment options, and thus improve their customer reach. As times change, more people are open to using these monies as a form of payment, owing to their many benefits.
Many people opt to use these currencies as they are not only safe but are independent of the traditional financial institutions, which allows their users to remain anonymous during transactions. Their flow takes place continuously, owing to mining processes which facilitate their entry into the digital economy.
Their value has risen at a fast rate, thus capturing the attention of people across the globe who hope to either profit from investing in them or want to use them in their day-to-day transactions. A good example would be Bitcoin, which increases in thousands of dollars each year, luring more people into the world of virtual currencies. Companies have seen the benefits of these forms of payment as well as that of the technology that supports them, and have thus listened to consumer demands on the same.
CheapAir is one such company that was quick to embrace the use of these currencies, and within six months, they had made at least fifteen million dollars transacted in the form of Bitcoin. Other institutions which have adopted virtual payment include BBVA, Merrill Lynch, and the Bank of America, indicating an increase in the number of players in the market.
Reasons for acceptance
Times are changing, and people are moving into a digital space where paper transactions will be a thing of the past. Thus, these currencies will not go away anytime soon, and getting in on the wave now will help a company have the edge over its competitors.
Also, using this technology allows a company to do away with middlemen transaction fees, which dent the revenue it gets. It also allows a company to do away with waiting periods, which can be frustrating, owing to the high transaction costs. What’s more, transactions taking place on the platform are secure as they undergo authentication before they get enforced, doing away with the need for chargebacks. Consumers also get to enjoy anonymity, which is an attraction to people using betting sites such as Betway, as they can gamble without worrying about their identities getting revealed.
Participants
Examples include Overstock.com, eGifter, Shopify Stores, Newegg, Betway, Jackpot City, Betrally, Spin Palace, Microsoft, More Stamps Global, and other huge websites across the globe.
Advantages to a company
Ventures benefit a lot from adding these currencies to their modes of payment as follows:
Enhanced Customer Traffic
People transacting in these currencies have an interest in spending the money, and they will thus prefer shopping in stores which will give them the option to do so.
Speedy Processing
The transactions are almost instantaneous, and this does away with the waiting time before the clearing of the payment. A company is thus, able to run efficiently.
Return Customers
When customers feel that a company is listening to their demands and satisfying them, they will be open to returning to the company for more services. Thus a firm with extensive payment options will have the added benefit of return customers as opposed to one that sticks to the conventional means of payment.
Added Control
With transactions taking place at a fast rate, it becomes easier for a company to manage cash flow as it spends less time in waiting for payment clearance.
Digital currencies have become an accepted mode of payment that is set to take over the digital world. Would you use them?